We helped our client, Zhepin Tea House, position itself as a must-visit sunset dining destination in Guangzhou’s Jiangyan Road/Ersha Island area. By combining distinctive ambience, visually engaging content, platform exposure, and ranking strategies, we strengthened brand awareness and increased restaurant traffic. Following the campaign, its Dianping rating rose steadily from 4.6 to 4.9 stars, supported by more than 2,059 customer reviews. Zhepin Tea House achieved No. 1 on Yuexiu District’s Western Restaurant Positive Review List, ranked No. 7 on Guangzhou’s Popular List, and reached as high as No. 3 on the city’s Environment List, with other relevant rankings remaining within the top five. It also earned a perfect ROS score of 100 and a Golden Crown badge. The integrated strategy increased overall restaurant traffic by 1.8×, converting online exposure into real customer visits.